Five Expired Listing Scripts To Convert Expireds To New Listings

Expired Listing Scripts - What They Can Do For You

Expired listing scripts are pre-written dialogues that real estate agents use to contact homeowners whose listings have expired. These scripts aim to convince the homeowner to relist their property with the agent or broker. The best scripts are personalized, empathetic, and offer value to the homeowner. Below are Five Sample Scripts for your consideration.

Expired Listing Script #1

"Hello, this is [Agent/Broker Name] from [Real Estate Company]. I noticed that your listing has recently expired, and I wanted to see if you're still interested in selling your home. I understand that selling a home can be frustrating. However, I have a unique marketing plan to get your home the maximum exposure it deserves. We can also discuss any concerns you had during your previous listing and find a solution that works for you. Are you available for a quick conversation?"

About This Script: This script aims to open a dialogue with the homeowner and establish trust. The agent can then schedule a meeting to discuss relisting the property and present their marketing plan to the homeowner. It's important to note that agents should personalize their approach and tailor their script to the homeowner's needs and concerns. Return to Top

Expired Listing Script #2

"Hello, this is [Agent/Broker Name] from [Real Estate Company]. I noticed that your listing recently expired, and wanted to know if there's anything I can do to help you sell your home! I understand it can be frustrating when you list your home for sale, and the listing of it expires after having been on the market for [insert number of months].

I have a proven track record of selling homes in this area. I'd love to schedule a time when we could meet to discuss why your home didn't sell and how we can work together to get it sold this time around. I can offer you a distinct marketing strategy to ensure your home is visible to potential buyers who meet your requirements. I'm committed to providing excellent service throughout the entire process. Can we schedule a time to meet in person and go over the details?"

About This Script: This script acknowledges the homeowner's frustration and offers a solution tailored to their needs. It also establishes the agent's expertise and commitment to providing excellent service. Personalizing the script by mentioning specific details about the homeowner's property and previous listing and asking open-ended questions to encourage dialogue is essential. By doing so, agents can build rapport with the homeowner and increase their chances of securing a new listing. Return to Top

Expired Listing Script #3

"Hello, this is [Agent/Broker Name] from [Real Estate Company]. I noticed that your listing has recently expired. I understand that selling a home can be frustrating, and I'm here to offer my expertise and support. My team and I specialize in selling properties other agents couldn't sell. We use innovative marketing techniques, including social media, video tours, and online advertising, to reach a broader audience of potential buyers.

I would be delighted to have a conversation with you regarding the issues that arose during your last listing. Together, we can develop a personalized marketing strategy to ensure a fast and effective sale of your home. Would you be open to a no-obligation consultation?"

About This Script: This script highlights the agent's expertise and unique marketing strategies. It also acknowledges the homeowner's frustration and offers a no-obligation consultation, which can help establish trust and build rapport. Listening to and addressing the homeowner's concerns during the consultation is crucial. This will help the agent create a tailored marketing plan that meets the homeowner's needs.  Return to Top

Expired Listing Script #4

"Hi, this is [Agent/Broker Name] from [Real Estate Company]. I noticed that your property listing has recently expired, and I am contacting you to see how I can help. I know it can be frustrating when your property doesn't sell, especially after all the effort you put into getting it ready for sale. As a real estate agent with a lot of experience selling homes in this area, I can help you achieve your goals.

I would like to schedule a brief call with you to discuss what went wrong during your previous listing and what we can do differently to sell your home successfully. My team and I have a proven track record of selling homes that other agents couldn't sell, and I'm confident we can do the same for you. We have a customized marketing strategy to help your home stand out from the competition and reach a broader audience of potential buyers. Would you be open to scheduling a call at your convenience?"

About This Script: This script empathizes with the homeowner's frustration and offers a unique selling proposition. It also establishes the agent's expertise and provides a solution to help homeowners sell their homes. The agent can then use the call to learn more about the homeowner's concerns, address them, and offer a customized marketing plan that suits their needs. Return to Top

Expired Listing Script #5

"Hello, this is [Agent/Broker Name] from [Real Estate Company]. I noticed that your property listing recently expired. I understand that selling a home can be stressful, and it's disheartening when your property doesn't sell as quickly as you hoped.

As a real estate agent with experience selling homes in this area, I have a unique marketing strategy to help sell your home. I would love to schedule a time to meet with you and discuss what went wrong during your previous listing and what we can do differently to get your home sold this time around. I'll bring my expertise to the table and show you how I can market your property to a broader audience of potential buyers.

My team and I use various marketing channels, including social media, video tours, and targeted online advertising, to ensure maximum exposure to your property. We also have a network of potential buyers actively looking for homes in your area.  Are you available for a no-obligation consultation? I'd love to show you how I can help you sell your home fast and efficiently."

About This Script: This script acknowledges the homeowner's frustration and offers a solution tailored to their needs. It also emphasizes the agent's expertise and unique marketing strategies, which can help differentiate them from other agents. Personalizing the script by mentioning specific details about the homeowner's property and previous listing is essential. By doing so, agents can build rapport with the homeowner and increase their chances of securing a new listing. Return to Top

Summation

Expired Listing Scripts can help you dominate expired listings. They offer high-impact techniques for converting expireds to new listings. They are one of the best ways to generate a renewable source of listings.

Home >  Expired Listing Letters >> Expired Listings >> Expired Listing Scripts

Expired Listing Letters 
and Scripts Go
Hand in Hand! 

Blogging For Real Estate Leads